June 6, 11
Is this really necessary? Would you work out in a bra worth more than your car?
Kelly Dooley, creator of BodyRock Sport, a line of functional and trendy sportswear, launches a second luxurious, custom-made sports bra in collaboration with jewelry designer Joseph Knight of Knight & Hammer.
Breaking the Trenta Bra’s world record, BodyRock has introduced The Eternal Love Collection, their latest collaboration with Knight&Hammer. Consisting of detachable skull zipper pulls with clear Swarovski hearts, and an encrusted neckline of black diamond Swarovski crystals and gold studs, this one-of-a-kind sports bra is also made with French silk, a black and gunmetal pattern resembling a skeleton, and an 18-carat gold removable tassel that contains skulls with diamond eyes and clear Swarovski hearts.
Retailing for $21,011 - The Eternal Love Bra is the most expensive sports bra on the market. The custom-made bra is the newest edition to the current collection and is available online at www.bodyrocksport.com.
Please share your thoughts :)
I hope you have a happi day! And, don’t forget to Wake.up & Make.up!





Truly a work-of-art! I love it!
This is not about being necessary. If you read the description on the website, you will see that this is about passion for luxury, fitness and fashion. It’s a statement piece. This is something you’d wear to a club in Ibiza or to any amazing exhibit. Or something Madonna would rock. No other activewear brand fuses fitness, fashion and luxury more effectively and passionately than BodyRock Sport.
Hello Sandy,
I don’t think the question is, “Is this really necessary?” I think the real question is can one put a price on Eternal Love? By the way you can acquire this one-of-a-kind jewel for your boobs for $20,011.00. In a world stricken with strife sometimes you just need to glam it up.
Big Love,
JK